About

Our Mission
Innovate, develop, and challenge the status quo to bring inspiration to others. We're on a relentless pursuit for better, aiming to enhance performance, improve health, and advance sustainability.

But we're more than plant-based sports nutrition.
The Plant Era encompasses the spirit of those trying to be their best: the mother at the office until 2 AM; the athlete at the football pitch before sun rise; the entrepreneurial schoolgirl starting her first business shovelling snow; and the single father budgeting in a workout between his two jobs.

The Plant Era fuels the unrelenting pursuit of dreams.
Our products are designed so that you can give your all, every single day, no matter what's ahead. We challenge you to be better. For yourself, your family, your society, and your planet.